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Hasil Pencarian untuk "David A. Aaker, V. Kumar, George S. Day"
Displaying 1 to 2 (of 2 books)



1.

Marketing Research Edition 10  - Paperback - 0000-00-00
oleh David A. Aaker, V. Kumar, George S. Day, Robert P. Leone
Rp 323.500      Rp 274.975
Product Description Marketing Research offers the best approach toward communicating the intricacies of this field and its usefulness to the marketing organization. "Macro-micro-macro" in design, and fitting for students in the intermediate or advanced courses, this highly-regarded text ...  [selengkapnya]




2.

Marketing Research  - Hard Cover - 2006-02-10
oleh David A. Aaker, V. Kumar, George S. Day
*** Out of Print ***
This text takes a "macro-micro-macro" approach toward communicating the intricacies of marketing research and its usefulness to the marketing organization. The book begins with a macro-level treatment of what marketing research is, where it fits within an organization, and how it helps in ...  [selengkapnya]
















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